If Zombies are making it tough to make that Coke-and-Funyuns run to the convenience store at 3:00 AM, Hyundai’s got the ride for you.
Hyundai has partnered with Robert Kirkman, creator of the best-selling graphic novel series, “The Walking Dead,” and Design Craft to present a customized Elantra Coupe Zombie Survival Machine at Comic-Con International in San Diego this year on July 12-15.
The Zombie Survival Machine features include: a front-end custom zombie plow cow catcher with spikes, slatted armored window coverings, a roof hatch to allow passengers to shoot at walkers, an electric rear trunk to house weapons, all‐terrain/rally type tires, weapons storage compartments, a CB radio/PA system and much more.
The Hyundai Undead program celebrates the release of the 100th issue of “The Walking Dead” comic at the Future US booth on the Comic-Con floor where Hyundai will unveil the radical vehicle, designed by Robert Kirkman and fabricated by Design Craft. Kirkman, Skybound and Hyundai will also give away a black Hyundai Elantra GT wrapped in the cover of The Walking Dead 100th issue by artist Charlie Adlard. All of these events will be celebrated at the private “The Walking Dead” 100th Issue VIP Black Carpet Event.
“I had a good experience working with Hyundai and Future US last year and I thought it would be totally awesome if a fan of the comic were able to win a great new car made even cooler with Charlie’s artwork,” said Kirkman. “Designing the Zombie Survival Machine was just the icing on the cake. I’m very excited to see the amazing job they are doing in turning my doodles and ideas into a truly awesome car. I hope they will let me do a test drive before Comic-Con!”
Hyundai’s partnership with Future US and Robert Kirkman/Skybound is focused on the Gen Y culture, going beyond music into other passions like entertainment and gaming. By infiltrating Comic-Con disguised as an awesome prop, Hyundai wants to raise awareness of the Elantra Coupe and GT.
Hyundai Undead has been (re) animated with the launch of HyundaiUndead.com and a four-part video series detailing the creation of the Zombie Survival Machine, ending with the unveiling at Comic-Con on preview night, July 11 at the Future US booth.
“The Hyundai Undead program allows us to interact with hundreds of thousands of film, comic, TV and video game fans during this summer’s ultimate pop culture event,” said Steve Shannon, vice president of Marketing, Hyundai Motor America. “We can’t wait to unveil our custom Elantra Coupe Zombie Survival Machine, the ultimate car for The Walking Dead fans and anyone who wants to survive a zombie apocalypse.”
The sweepstakes runs until July 31. Enter online at HyundaiUndead.com, the Skybound booth or the Future booth at San Diego Comic-Con.